American Public Misconceptions & Our Solutions

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VIDEO: Patriot Ledger 11/09/07
The Point - 11/01/07
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Public Misconceptions & Our Solutions
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The Good New... Bad News Maze To Proper Care After The Purple Heart
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History Of The DAV

There are 5 American Public Misconceptions


Our research indicate that only 1% - 3%

of public gives to veteran causes!



Typically, people list colleges, medical causes close to donor, arts, youth groups, and others before mentioning veterans -- if they do at all  -- other than the purchase of a Poppy.


We interviewed people, who were screened for being annual contributors to charities, in the following cities:


Los Angeles  |  Santa Barbara  |  Columbus  |  Cleveland  |  Minneapolis  |  Newark  |  Omaha

  Austin  |  Orlando  |  Kansas City  |  Syracuse  |  Memphis  | Wilmington NC


Our research shows that the American public...


1)  thinks that the federal government* takes care of all needs of disabled veterans...
2)  is confused about veterans organization -- VFW, American Legion  AmVets, etc...
3)  has a poor image of veterans due to media coverage of homelessness, drugs etc...
4)  is unaware of the plight of the disabled veterans, their families and survivors, plus 
5)  as a whole, does not contribute much to veterans organizations as a % of giving.

Further, our research indicates that if the American public knew the truth about the plight of the disabled veterans, they would become more involved in veteran causes.


The question is .... “How to best remedy this situation?


We believe that the BEST WAY to accomplish this effectively

is through a truthful, hard-hitting, documentary and follow-up telethon

during which documentary segments are shown.


Documentaries tell it as it is.

Moving images move people.

First party narrations trump voice-overs.


Our opinion, based on experience, is that

  • the true picture of the disabled veteran's situation cannot be told through print... 
  • the disabled veterans' story cannot be told through third persons...
  • the public has to see first hand the true story and become immediately involved.

Goal of the documentary and telethon will be to build awareness of DAV and its mission and to obtain commitments from donors to give to, (or share with) the DAV versus to just other organizations or charities.